FOR IMMEDIATE RELEASE:
Paula Como Kauth of BCM One Recognized as
One of CRN’s 2017 Women of the Channel
New York, NY, May 16, 2017 – BCM One, a leading technology solutions provider, announced today that CRN®, a brand of The Channel Company, has named Paula Como Kauth, Senior Director of Marketing, to its prestigious 2017 Women of the Channel list. The executives who comprise this annual list span the IT channel, representing vendors, distributors, solution providers and other organizations that figure prominently in the channel ecosystem. Each is recognized for her outstanding leadership, vision and unique role in driving channel growth and innovation.
CRN editors select the Women of the Channel honorees based on their professional accomplishments, demonstrated expertise and ongoing dedication to the IT channel.
Como Kauth brings a blend of experience working in various work cultures, from successful growth companies to a Fortune 50 corporate enterprise, with an entrepreneurial drive to grow the bottom line. Como Kauth was recruited to BCM One close to a year ago, to build the corporate marketing communications team to enhance brand awareness and overall sales for the company, with a particular focus on driving channel sales which makes-up 60% of the sales revenue for the company. Since assuming her role as marketing chief at BCM One, Como Kauth has managed to increase quantifiable results by increasing lead generation by over 70%, which has resulted in the recruitment of quality new partners to the channel program. In addition, she has incorporated various strategic events and sales trainings for existing partners, which has strengthened sales opportunities month after month. After only six months into her position, Como Kauth was awarded with a spot on BCM One’s Exclusive President’s Circle Trip for having the most impact on the business in the shortest amount of time.
“These extraordinary executives support every aspect of the channel ecosystem, from technical innovation to marketing to business development, working tirelessly to keep the channel moving into the future,” said Robert Faletra, CEO of The Channel Company “They are creating and elevating channel partner programs, developing fresh go-to-market strategies, strengthening the channel’s network of partnerships and building creative new IT solutions, among many other contributions. We congratulate all the 2017 Women of the Channel on their stellar accomplishments and look forward to their future success.”
“Paula is one of the most effective professionals I have had the pleasure to work with in my 25 years at BCM One. She is the rare executive who seamlessly weaves together traditional marketing and business strategies with modern techniques, resulting in a customized marketing approach to fit each individual program,” stated, John Cunningham, Founder & Co-CEO of BCM One.